
Hi, I’m Fernando Comendeiro,
Founder of Kuiet.
I helped +100 DTC businesses grow profitable through Meta ads.
LEVERAGE A PROVEN FRAMEWORK
Two decades of experience poured into playbooks, toolkits & checklists.





There is no one-size-fits-all solution for growing from $10M to $100M. But there are patterns. I tailor frameworks to each unique business, to help founders get unstuck. One P&L at a time.
Brands I partnered with during my time at Meta
Meta ads work, until they don’t.
The road to $100M is full plateaus & volatility.

CAC fluctuates constantly.
Customer acquisition costs constantly shift without a clear pattern.
The Kuiet Engine
Kuiet specializes in going deep into Meta ads for DTC brands, handling both the strategy and the execution.
Kuiet is the opposite of a
full-service agency.
It’s founder-led and unscalable by design.

Account audit
+ 30-day Quick Wins plan + support to remove roadblocks.

Performance Roadmap
Unit economic review + 90-day custom plan + unlimited meetings.

Once the foundations
Once the foundations are fixed & scaling is reignited, we move to Creative Strategy.

Hi, I’m Fernando.
I am Sociologist turned Performance Marketer. I spent 20 years across consumer behavior, brand strategy, and digital marketing.
Including:
Leading Consumer Insights & Strategy teams for several Fortune 500 companies.
Supporting 100+ SMB ecommerces, responsible for $500M/y in Meta ads spend.
Performance CSM at Meta for top In Market clients.
Kuiet combines those disciplines into a more structured approach to Meta growth, blending a personalized approach and AI tools to unlock growth.
If I am not analyzing ads, I am with my wife and son, cooking from scratch, doing woodwork or boating.
FAQs
Answers to common questions to help you understand the process and how we can work together
Pricing
Grow without commitments
All services are one-off and have no recurring fees. No retainers, no lock-in.
$3,000
Quick Wins
Optimize performance in less than 30 days.
Ad account audit through 50+ tactics
Top 10 low/mid effort priorities with high impact
30 days of unlimited messaging via Slack
Delivery: 2-hour session
$5,000
Product-Market Fit
Enable Creative Diversity with a clear Job to be Done.
Build your target persona(s)
Use internal & 3P data to identify gaps
Build guidelines for Creatives & Landing page
Delivery: half-day workshop
$10,000
Meta Ads Strategy
Build a 90-day plan and get unlimited support for one quarter.
Performance & Conversion Funnel analysis
Deep account audit through 180+ tactics
Unlimited videocalls with every stakeholder
Delivery: half-day workshop + weekly calls
Ad hoc
Add Ons
Accelerate execution with tailored solutions.
— In person workshops
— Media buyer training
— Customer Journey mapping
— Qualitative & quantitative research
























